"Little Squirrel" Leaves Russians Wondering WTF They Just Watched

So alcoholism is a big problem in Russia. They want people to stop drinking and to get some help. Unfortunately, I don't think this is the way to do it. 


According to the Huffington Post, the little squirrel is a play on the word belochka which is the slang word given to delirium tremens, the point of inebriation when people start to get the shakes and hallucinate.


Whatever it is, it's some scary animation. And I'm liking it.